SEARCH ENGINE OPTIMIZATION
91% of searchers never go past the first page of results. If your business is not on the first page, you’re missing out on valuable leads. Our team uses proven on-site and off-site SEO techniques to help your site get to page one.
The Benefits of NetSearch SEO
How We Get You More Traffic
Our SEO Strategy Has Four Major Components:
Conversion-based Optimization
Each SEO campaign begins with a client meeting and thorough evaluation of your website. This helps show us the areas of your website that need more SEO love. Next, we begin to build a strategy that takes into account important factors like competition, industry, backlink profile, and more.
More leads are always great. We go one step further by analyzing why leads convert to customers. The secret to NetSearch’s SEO success lies in our unique keyword approach, ethical link building, and detailed monthly reports.
Theme-based Keywords
Today, many websites are penalized for over-optimizing handfuls of specific terms. NetSearch takes a different approach: Themes. Theme-based SEO casts a larger digital net by describing the topic that each keyword relates to in an informative way. Theme-based SEO yields natural and effective results which are in compliance with search engine guidelines – and won’t get you penalized.
Natural Link Building
Sometimes SEO companies resort to purchasing links in order to reach their campaign goals – and this is bad. It’s completely against Google’s rules to buy links (and easy for them to find out you did). Over 60% of sites with purchased backlinks get caught within six months and are severely penalized by Google.
At NetSearch we never buy links. We have worked hard over the years to develop proven and effective link building methodologies that are fully compliant with search engine guidelines. Our clients can expect a steady influx of natural links from Web 2.0 sites, high PR blogs, social media, forums, directories, and more (Google loves links like these from “authority” sources).
Review, Report, Re-optimize
Results are the most important part of any online marketing strategy. True value doesn’t lie in results alone, but in how they are achieved. As we work on your website, we track SEO leads coming from phone calls, email, website form submissions, and more.
All of your campaign data is captured and displayed in NetSearch’s Tracking & Reporting Dashboard which displays:
- Recorded Call Tracking
- Contact Form Submission
- Customized Google Analytics Set-up
- Google and Bing Business Listings
- Visitor Behavior Analysis
These reports are available to clients 24/7. This allows our team and our clients to know where leads are coming from at all times. NetSearch’s transparent approach allows us to continue improving your SEO campaign while letting you see how our efforts are achieving results.
Our Secret Weapon
NetSearch is not a “virtual company” that outsources projects. Our clients trust us to do the best work possible and be held personally accountable for the results. That being said, we have over twenty real people that come in to our Richmond office each day with only one goal: to improve your online presence and maximize your return on investment.
If you have a question, comment or concern, you can call us anytime and speak with a real person at our Richmond, VA or Austin, TX office. Choosing NetSearch means you can speak with your personal Client Advocate and SEO expert who know the details of your campaign inside and out. Our team will not only work for you, but with you to ensure your goals are met – every time.